State of the Nordics 2015: The more things stay the same, the more things change

By Demian Hodari, Professor of Strategic Management at Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland, Sarah Sonne Larsen , Senior Hotel & Spa Consultant at Nordic Hotel Consulting | 19 Nov 15

As demonstrated through a survey of the delegates who attended the 6th annual HotCop Hotel Investment Conference held in Copenhagen earlier this year, there is a continued significant optimism about the region's growth and performance potential. However, the data and panel discussions revealed some important challenges – and a few possible solutions – for international firms hoping to expand their regional presence.

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About Ecole hôtelière de Lausanne

Ecole hôtelière de Lausanne (EHL) is an ambassador for traditional Swiss hospitality and has been a pioneer in hospitality education since 1893. It has created and inspired a unique professional community of 25,000 hospitality managers, united by the values and the legacy of EHL. EHL offers five academic programs; a Bachelor, a Master of Science, an MBA, an Executive MBA and a Master Class. The academic portfolio is developed to evolve and adapt to the needs of both the industry and the students, and offers a wide range of possibilities that make an EHL education flexible and accessible to young talents from all around the world. EHL is regularly recognized as the best hotel management school in the world, offering university studies to over 2,600 enthusiastic and talented students from 107 different nationalities. EHL is a member of EHL SA, a Group dedicated to hospitality management education.
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