This March 28–30, HFTP is producing its newest endeavor, HITEC Amsterdam, a smaller, boutique version of the ongoing, popular 45-year event. Helping to guide the educational component is long-time HFTP member, Carson Booth, vice president of global technology for Marriott International (Starwood). Using his expertise in the European, and international, hotel market, Booth leads a council of advisors to make the program uniquely European, with global appeal.
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