Foresight and innovation in
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What lies ahead for Sales & Marketing in 2014 | By Robert Gilbert

CHME, CHBA, President and CEO, Hospitality Sales & Marketing Association International (HSMAI)
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Synopsis

The year ahead promises to be one full of change for hotel sales, marketing and revenue management professionals, says Robert Gilbert, President of HSMAI, the Hospitality Sales & Marketing Association International. 2014 will be an opportunity for continued global revenue growth and moderate supply growth, he argues, which will require additional focus on integrating these three disciplines.