Creating meaningful relationships with digital experience management
Michaela Papenhoff, Managing Director at h2c GmbH | 20 Feb 14
Do you have a DX (digital experience) strategy in place? According to Michaela Papenhoff, building successful guest relationships – the kind that lead to brand loyalty and repeat business – will depend more and more on getting this right. Her company, Düsseldorf-based h2c GmbH, offers advice in developing a DX approach that works.
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About h2c GmbH
H2c inspires success in hospitality commerce. Our passion to translate marketplace complexities into
actionable strategies shapes our relationships. The goal: clients are confidently in control. We live hospitality
marketing, distribution and technology! H2c’s hotel content optimization enables effective distribution across
a multitude of platforms. Frequent hospitality and tourism research studies simplify global online travel
complexities for our clients. Our business performance benchmarks and distribution system specifications
often identify upcoming technology trends, resulting in deep market insights.
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