As hotel brands desire to grow direct bookings and additional ancillary revenue streams to get ahead of others in the race, their next big challenge is to offer a customer-centric travel service that supports guests throughout their journey – from inspiration, booking and payment, to transfers, check-in, stay and departure. As Worldpay’s Diederik Van Gool explains, embedding a customer- centric payment eco-system can be a key enabler for this vision.
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