Generic blast emails are killing your business

By Kenny Lee, VP of Marketing at Revinate | 24 Feb 17

Thinking of sending out a mass emailing to everyone in your database? Don’t do it! says Revinate’s Kenny Lee. You not only risk recipients deleting your message, but worse: they may unsubscribe and even mark your email as spam – both of which reduce your ability to communicate with them in the future.

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About Revinate, Inc.

Revinate helps hotels know more about their guests so they can deliver personalized experiences, creating valuable relationships and lifelong customers. Revinate is backed by leading investors including Benchmark Capital and Tenaya Capital. The company is headquartered in San Francisco, with offices in New York, Amsterdam, Barcelona, Singapore, and Dubai. Revinate counts over 30,000 of the world’s leading hotels as customers.
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