Trust marks: The role of eco-labels in travel and tourism
Bradley Cox, Digital Communications Professional | 19 Dec 17
We are moving into an age where an eco or sustainability certification will no longer be an option, writes Bradley Cox of Green Globe, but something all businesses will want, as it allows them to enhance their bond with their customers. A key element in the successful growth of these labels will be consumer trust.
This edition of the Hotel Yearbook is made available to you by PineappleSearch.
Proceed to download
About Green Globe Certification
Green Globe Certification provides certification, training & education, and marketing services in 83 countries worldwide. Based in Los Angeles, California and with partners in Mexico, South America, South Africa, Middle East, the Caribbean and Europe, Green Globe Certification provides certification for the sustainable operations and management of travel and tourism companies and their related supplier businesses. Green Globe Certification also maintains a global network of independent auditors who provide third party inspection and validation.