Foresight and innovation in
the global hotel industry

Get into the blue ocean | By Frank Wolfe

Chief Executive Officer (CEO) at HFTP
Frank Wolfe darkFrank Wolfe light

Synopsis

What makes your hotel stand out? The secret to success in today’s complex hospitality industry lies in the answer to that question, writes HFTP CEO Frank Wolfe. Many times it seems that the only thing that distinguishes one property from another is the sign on the front of the building. What will make today’s traveler chose yours when they are looking for a place to stay?

What makes your hotel stand out? The secret to success in today’s complex hospitality industry lies in the answer to that question, writes HFTP CEO Frank Wolfe. Many times it seems that the only thing that distinguishes one property from another is the sign on the front of the building. What will make today’s traveler chose yours when they are looking for a place to stay?