Dr. Frans Melissen is a Professor of Sustainable Business Models at NHTV Breda University of Applied Sciences in
the Netherlands. He holds a PhD in industrial engineering and management science. His research focuses on the
link between sustainable development and human behavior, with special emphasis on mitigating the social
dilemma by means of sustainable business models.
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Dr. Frans Melissen is a Professor of Sustainable Business Models at NHTV Breda University of Applied Sciences in
the Netherlands. He holds a PhD in industrial engineering and management science. His research focuses on the
link between sustainable development and human behavior, with special emphasis on mitigating the social
dilemma by means of sustainable business models. Frans has authored and co-authored a number of papers in
refereed journals, presented at various conferences, and has (co-)edited/(co-)authored and contributed chapters
to various (text)books. He is also the Scientific Director of the EU research project Smart City Hospitality
(SCITHOS).
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NHTV is an international higher education institution with about 7,500 students from over 50 countries. It is situated in the south of the Netherlands, in the city of Breda, only 100 km from both Amsterdam and Brussels. Breda is a historical city with some180,000 inhabitants. Appr.20,000 young people are studying in Breda. NHTV was founded in 1966 as an institute offering management programmes in tourism and leisure and in this field, it is the largest and leading education institution in the world. Today NHTV offers professional and academic bachelor's and master's programmes in the disciplines of Games & Media, Hotel, Facility, Logistics, Built Environment and Tourism & Leisure.
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