The Universal Hospitality Booking Engine: reality or pipe dream?
Nick Price, Head of Systems & Technology Architecture at citizenM | 10 Apr 19
Nick Price, CIO at CitizenM, envisages a future where hotels can unbundle the packages of products and services they
presently sell and allow each element to be booked individually via a universal booking engine. We’re not there yet, but for the
Hotel Yearbook he explains what would be required to make this a reality. “Heads up, all developers,” he says: “Our industry
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About citizenM Hotels
The citizenM philosophy is ‘affordable luxury for the people’, offering guests all the luxuries they would expect from a high-end hotel in a prime location, but without sky-high prices. citizenM was founded by Rattan Chadha, the founder and former CEO of the fashion brand Mexx. The first citizenM hotel opened at Amsterdam’s Schiphol Airport in 2008, followed by citizenM Amsterdam in 2009; citizenM Glasgow in 2010, and citizenM London Bankside in 2012. Rotterdam, New York and Paris locations followed in 2014. In 2016, two more hotels were added to the London portfolio: citizenM Tower of London, and citizenM Shoreditch. In 2017, citizenM opened Paris La Defense and Paris Gare de Lyon hotels. Also in 2017, the company moved into the Asian market, with its first location at Taipei North Gate. citizenM New York Bowery will welcome guests from autumn 2018. Further announcements about expansion in the US, Europe and Asia will follow soon.visit website