Revenue science and the future of hotel revenue management | By Dr. Ravi Mehrotra

By Ravi Mehrotra , President & Chief Scientist at IDeaS | 2 May 19

The evolution of revenue management and success for the next generation of hotel managers are intertwined, not to say inextricably linked, writes Dr. Ravi Mehrotra, founder and president of IDeaS. Based on more than thirty years of experience in the space, he offers observations on how that is so—and where the future may lead.

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About IDeaS Revenue Solutions

With more than one million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software solutions and advisory services. Powered by SAS® and more than 27 years of experience, IDeaS proudly supports more than 8,700 clients in 106 countries and is relentless about providing hoteliers more insightful ways to manage the data behind hotel pricing. IDeaS empowers its clients to build and maintain revenue management cultures—from single entities to world-renowned estates—by focusing on a simple promise: Driving Better Revenue. IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities—not just for rooms, but across the entire hotel enterprise.


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