The rise of attribute-based selling
Anson Lau, Managing Director - Shiji Distribution Solutions | 7 Apr 19
Hotel distribution is going through a transformation of how hotels distribute inventory. This change, known as “attribute-based
selling”, or ABS, has been years in the making, but is only beginning to gain traction. Shiji Distribution Solutions’ Anson Lau
descibes what these changes will mean – and how hotels should adapt.
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About Shiji Distribution Solutions
Shiji Distribution Solutions (“SDS”, formerly CHINAonline), a division of Shiji Group (Shenzhen Stock Exchange: 002153), is a leading online distribution technology and service provider. Founded in 2007, SDS built the first online travel distribution platform in China. It has expanded both domestically and internationally and now has offices in USA & UK. Over 70 hotel groups, 200+ distribution channels, 2500+ independent hotels and 30,000 properties are using SDS to streamline their distribution.