The HOTEL Yearbook Special Edition - Technology 2020

10 April 2019|The Hotel Yearbook is a family of publications that call upon a wide-ranging group of senior executives, analysts, consultants and opinion leaders from all over the world to ask, "What lies ahead for the global hotel industry?" In The Hotel Yearbook – whether it is the highly respected annual edition or any of the special editions focusing on such critically important themes as technology, talent development, or the digital world – our forward-looking contributors share with readers the key trends and developments that they believe could have an impact on the performance of the hotel industry in the future.

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GUEST EDITOR IN CHIEF

Ian Millar - Professor at Ecole hôtelière de Lausanne
Ian Millar, a senior lecturer from the Ecole hôtelière de Lausanne is a faculty member with a specialization in hospitality technology. He has served as a board of director’s member of HFTP and is currently serving as a council member for the HITEC Europe conference.

In this Edition

• Why associations matter
  By Michael Blake, Executive Vice President & CEO at Hotel Technology Next Generation (HTNG)
  ASSOCIATIONS
• Do’s and don’t’s of hotel technology
  By Terence Ronson, Hospitality Professional, Technology Consultant, Public Speaker and Inventor
  
• How can hoteliers thrive in the new 'Guest Experience Economy'?
  By Jos Schaap, Hospitality Software Executive & Entrepreneur
  EXPERIENCE ECONOMY
• The future of the CRS
  By Gautam Lulla, President at Travel Tripper and Pegasus Solutions
  CRS PLATFORMS
• Is your hotel using its website to its full potential?
  By Michael Toedt, Managing Director at Dailypoint Gmbh
  CRM
• Four ways to address hotel technology initiatives in emerging markets
  By Binu Mathews, CEO at IDS Next
  EMERGING MARKETS
• The future face of the hotel industry
  By Ian Millar, Professor at Ecole hôtelière de Lausanne
  FACIAL RECOGNITION
• The growth of asset management: The importance of understanding both points of view
  By Jane Pendlebury, CEO at HOSPA
  ASSET MANAGEMENT
• Getting it all together: The major challenge for hospitality
  By Mark Fancourt, Co-Founder at TRAVHOTECH
  ONE PLATFORM
• Hotel mergers and acquisitions: Five things to look out for if you happen to be in the IT department
  By Floor Bleeker, CIO MEA and Global Accor Strategic Programs
  IT AFTER M&A
• Disruptive Innovation and the added value of technological evolution
  By Marloes Knippenberg, CEO of Kerten Hospitality
  INNOVATION
• Get into the blue ocean
  By Frank Wolfe, Chief Executive Officer (CEO) at HFTP
  BLUE OCEAN
• The future of global hospitality and sustainable technology
  By Diane Estner, President & CEO at DANNI Enterprises
  SUSTAINABLE TECHNOLOGY
• Technologies are changing the experience of the mobile generation’s travelers 
  By Jing Zhu, Founder and Chairperson at China Hospitality Technology Alliance（CHTA)
  CHINA PERSPECTIVE
• Bringing hotel security access innovation into the cloud
  By Markus Boberg, Vice President Business Development at ASSA ABLOY Hospitality
  SECURITY
• How hardware agnostic POS systems can solve the end-of-life issues once and for all
  By Nikkie Randhawa-Singh, Managing Director of Shiji Group, Asia Pacific
  POS SYSTEMS
• Buying hospitality technology in the future
  By Pete Simpson, Senior VP Global Business Technology at protel hotelsoftware
  BUYING TECHNOLOGY
• A school becomes a lab
  By Winnaretta Zina Singer , Head of Innovation Pole at Ecole hôtelière de Lausanne
  INNOVATION
• The truth about technology adoption in the hotel industry
  By Alan Young, President of Puzzle Partner Ltd.
  TECHNOLOGY ADOPTION
• Moving beyond a day: Enabling innovation and revenue
  By Chris K. Anderson, Professor and Director of the Center for Hospitality Research at Cornell
  REVENUE MANAGEMENT
• Revenue science and the future of hotel revenue management | By Dr. Ravi Mehrotra
  By Ravi Mehrotra , President & Chief Scientist at IDeaS
  REVENUE MANAGEMENT
• Give us a platform we can build on
  By Lyle Worthington, Technology Executive and Consultant & Past President of HFTP Global
  ONE PLATFORM
• Technology and brand building: Four smart practices for hotels
  By Richard Swain, Group Vice President, Brand Strategy & Identity at Huge and Chekitan S. Dev, Marketing and Branding Professor at Cornell University
  BRAND BUILDING
• Cutting back on wait times: How hotels can save months of time with the right PMS
  By Uli Pillau, Founder and CEO of Apaleo
  PMS
• The direction of hotel technology beyond the convergence of CRS and PMS
  By George Roukas, Partner at Hudson Crossing
  ONE PLATFORM
• The Universal Hospitality Booking Engine: reality or pipe dream?
  By Nick Price, Head of Systems & Technology Architecture at citizenM
  UNIVERSAL BOOKING ENGINE
• What is a data platform and how does it work in hospitality?
  By Carson Booth, CEO of Berlin-based SnapShot GmbH
  DATA PLATFORMS